Results.
Not promises.

The brief. Make the energy transition tangible in a single day, rather than explaining it. For customers, partners, policymakers and experts from across Europe, at one of the continent’s best-known venues.

Our part. Concept, event architecture, partner programme and Experience Hub, stage programme, film and digital hub. Ticketing and venue technology were handled by specialist suppliers.

The brief. Make electric heavy-duty transport tangible at the IAA. Competing for the attention of an entire exhibition hall.

Our part. Format development, dramaturgy, stand concept and film production.

The brief. A new offer for electrifying truck fleets needed a brand, a story and a market test before any larger investment.

Our part. Positioning, naming, website and a validation programme with interviews and a survey.

The brief. An executive coach wanted to scale his leadership method as software. For coaches, their coachees and the companies behind them.

Our part. Product strategy, data model and platform architecture, pricing, website and development of the application including the AI assistant.

The brief. Loneliness is one of the major health issues of our time, and AI companions can make it worse. The goal was a format that uses technology to create real encounters, for companies and for individuals.

Our part. Product concept grounded in research on group size, duration and rhythm, brand and panda character, a website with an investor deck, and the prototype of the mobile app with matching, group chat and video calls.

The brief. Two global brands, one partnership – and a film that had to work for both companies.

Our part. Concept and shoot of the brand film in Hamburg, plus social cuts for BYD and E.ON.

The brief. Show E.ON’s role in mobility where the entire car industry is looking: at IAA Mobility in Munich.

Our part. Concept, programme, speakers and stage – the evolution of the E.ON Drive Summit. Together with IAA Mobility.

The brief. A brand few people in Germany knew needed attention and trust, first where people discover new cars: on social media.

Our part. Positioning, communication and social-first content for the market entry in Germany.

The brief. Four E.ON units wanted to show up together, across borders, with one format for customers and their own teams.

Our part. Format and dramaturgy of the roadshow, through to the finale.

The brief. rde runs commercial energy processes for municipal utilities, grid and metering operators. The move to AI-assisted workflows was meant to feel like progress for employees and customers, not like an IT project.

Our part. Programme name and story, an introduction film with the managing director, a learning platform for the AI assistant, a new website, a sales deck and the trade fair presence.

The brief. A test centre open to manufacturers and partners needed a story beyond the technology. And a format that keeps giving people a reason to talk.

Our part. Positioning, website and the “TestingLab Connects” format: conversations with partners in the lab, filmed as a series over two years.

The brief. A flexible electricity tariff is abstract. It needed to make sense in thirty seconds, on the street, at events and on social media.

Our part. Idea and concept, the Ape’s brand presence, fit-out and every printed item, from cups to beach flags.

The brief. A charging solution from E.ON and Volkswagen that needs neither civil works nor grid expansion needed a name, a clear story and a route to business customers.

Our part. Product branding, positioning, go-to-market and launch.

The brief. E.ON Drive wanted to talk with customers and partners about the market, not about products. As equals, and with a recurring format.

Our part. Concept, programme, speakers, stage and communication. The 2024 trailer was produced by DIN Film.

The brief. An internal consulting unit wanted to be more visible. As one team with one offer, not as a collection of separate practices.

Our part. Ongoing advice on positioning and communication, plus a platform where the unit showcases its projects.

The brief. Electric mobility needs open conversation between carmakers, energy and policy. In public, and as equals.

Our part. Developing the format and delivering every edition, since the first. The episode on fast charging, for example, featured Thomas Schmall (then Volkswagen), Karsten Wildberger (then E.ON) and Kerstin Andreae (BDEW).